Meaghan has over 12 years of experience supporting banks, fintechs, tech companies, and management consultancies in customer experience, product development, and strategic research. Her experience includes roles as a research analyst, consultancy director, co-founder, and advisor. With a full-scale research background and deep experience in CX and UX best practices in digital financial services, her engagements include support in product development, UX design, competitor analysis, customer interviews, mystery shops, and strategy research. Currently based out of Berlin as an independent consultant, Meaghan has worked with dozens of financial institutions worldwide from the UK, Africa, Europe, and North America. She enjoys speaking at events where she can share best-in-class examples of customer experiences and helping large organizations take a customer-first mentality to product and service development. She is a Senior Advisor at EFMA, a Partner at Pacemakers, Podcast Host for Breaking Banks Europe, PPRO, Manmbu, and a volunteer at TimePledge.